Business development strategy to support local fruits circular economy - BC-725

Project type: Innovation
Desired discipline(s): Business, Social Sciences & Humanities
Company: Berrymobile Fruit Distribution Inc.
Project Length: 4 to 6 months
Preferred start date: As soon as possible.
Language requirement: English
Location(s): Vancouver, BC, BC, Canada
No. of positions: 1
Desired education level: CollegeUndergraduate/BachelorMaster'sPhDPostdoctoral fellowRecent graduate
Open to applicants registered at an institution outside of Canada: No

About the company: 

Berrymobile Fruit Distribution Inc. is a Vancouver-based distribution company, supporting and promoting fresh fruit grown by farmers in British Columbia. We partner with retailers across major grocery banners in the Lower Mainland including Fresh St. Market, IGA, Loblaws, Safeway, Save-On-Foods, and Whole Foods Market.

The company started as a roadside fruit stand and has grown to where we are today with four prime fruit stand locations in some of Vancouver's busiest parks, in addition to supplying numerous small and large retail partners. We focus on sourcing high-quality, ethically-grown, and sustainable berries, cherries, tree fruit, and more.

Our vision is to be champions for the local fruit industry’s circular economy. Since 2000, we have been cultivating relationships with farmers in the Fraser Valley and the Okanagan in search of British Columbia’s best grown fruit. Supporting locals has never been more important especially as the effects of COVID-19 continue to magnify supply chain issues and labor shortages in addition to experiencing extreme climate changes. We need to come together to strengthen our local food security and the communities that buy local support each and every day.

Describe the project.: 

This project supports the local fruit industry’s circular economy. We are focusing on creating solutions for increasing access to local fruit in communities across British Columbia. We distribute to many stores across the Lower Mainland, Sea-to-Sky corridor, Victoria, and part of the Okanagan including Hope, Kelowna, Kamloops, Vernon, and Penticton. The goal is to help our fellow communities support local agriculture. If there’s one thing COVID-19 has taught us, it’s that supporting locals is more important than ever.

We are looking for a candidate to improve current in-store support processes to increase access to local fruits to all, and to strengthen relationships with current accounts. They will be working closely together in a small team to expand our local food presence in grocery stores across British Columbia. The project investigates current processes to identify challenge areas as well as opportunity areas for process improvement to come up with a new strategy to solve the challenges to achieve our goals.

Based on the investigation, the candidate will have the opportunity to implement the new strategy and revise it as needed. We aim to increase demand for local fruit and in turn support the farm selling the entirety of their crop. The future success of our company is determined by the strong partnerships we have with our accounts as well as the members of our community. We are, after all, nothing without our connections to the land and the people.

Required expertise/skills: 

  • Well versed in business strategy
  • Knowledge of business process improvement
  • Knowledge of Microsoft Excel, Google Drive, Slack
  • Read and understand the information presented in a variety of forms (e.g., words, graphs, charts, diagrams)
  • Write and speak so others pay attention and understand
  • Locate, gather, and organize information using appropriate technology and information systems
  • Assess situations and identify problems, deal with people, problems, and situations with honesty, integrity, and personal ethics
  • Be accountable for your actions and the actions of your group
  • Work independently or as part of a team
  • Be willing to continuously learn and grow
  • Be flexible
  • Carry out tasks