Innovative Business Strategies: Business development and export opportunities and challenges associated with small Canadian companies

Considering cross-border business, and maximizing gains from remote work, particularly during and after the COVID-19 Pandemic. The proposed research will explore two types of business strategies - cross-border business and remote work uptake - that can help small Canadian companies adapt to and recover from the shutdown policies put in place during the COVID-19 pandemic. Specifically, the intern will begin by conducting two literature reviews - one to explore the costs and benefits of pursuing cross-border business, and another on best practices for maintaining productivity through remote work. The intern will then develop and calibrate two tools for a small Canadian company: (1) A decision-making framework for deciding whether to engage in cross-border business activities or pursue a cross-border merger, and (2) A corporate remote work policy based on best practices observed in the literature and company-specific considerations.

Nicoline Janne Vrouwtje van Kan
Faculty Supervisor: 
Gregory Libitz;Rajni Dogra