L2M – AllerEase: Commercialization Strategy for a Personalized Allergy-Safe Grocery Decision Platform

AllerEase is a personalized allergy-safe grocery decision-support tool designed to help individuals and families navigate food allergy risks with greater confidence. The project aims to develop and validate a system that translates ingredient and allergen information into clear, actionable safety guidance during grocery shopping. Through user research, data mapping, and prototype testing, the project will evaluate how digital tools can reduce cognitive burden, improve decision clarity, and increase trust in food purchasing decisions. The outcome will include a validated MVP framework and strategic roadmap for future implementation.

Faculty Supervisor:

Huschang Pourian

Student:

Partner:

Springboard Atlantic Inc.

Discipline:

Sociology

Sector:

Professional, scientific and technical services

University:

Nova Scotia College of Art & Design University

Program:

Business Strategy Internship

Related projects

Discover more projects across a range of sectors and discipline — from AI to cleantech to social innovation.

View all
Current openings

Find the perfect opportunity to put your academic skills and knowledge into practice!

Find Projects

Mitacs Partners

The strong support from governments across Canada, international partners, universities, colleges, companies, and community organizations has enabled Mitacs to focus on the core idea that talent and partnerships power innovation — and innovation creates a better future.

Government
Academic
Industry
Innovation
International

International

Load More

International

Load More

Join a thriving innovation ecosystem.

Subscribe to our newsletter now!

Subscribe

Mitacs — Return on Innovation

Mitacs is funded by the Government of Canada, the Government of Alberta, the Government of British Columbia, Research Manitoba, the Government of New Brunswick, the Government of Newfoundland and Labrador, the Government of Nova Scotia, the Government of Ontario, Innovation PEI, the Government of Quebec, the Government of Saskatchewan, and the Government of Yukon.