Market Research Analyst

Arbutus Search Group is a recruitment and placement agency that due to the effects of COVID-19, is pivoting to offer a new service that will allow them to create a better more broad service offering that will include training and development services in the area of recruitment. The Marketing Research Analyst Intern will build a business plan for the Arbutus Recruitment Training program including a pricing strategy, marketing plan and go to market strategy. The focus will be on best in class recruitment training programs online and in person, best in class HR Training programs online and in person, and best in class blended learning training programs across all industries to ensure the most effective, accessible content and format is available.

Faculty Supervisor:

Robert Helsley

Student:

Partner:

Arbutus Search Group

Discipline:

Business

Sector:

Professional, scientific and technical services

University:

The University of British Columbia

Program: