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Victoria Hand Project Marketing Analyst
This project will help the Victoria Hand Project improve how it communicates with the public and raises funds. The main goal is to review the organization’s current marketing efforts—especially on social media—and figure out what is working well and what can be improved. The intern will collect and analyze data like engagement, audience growth, and donations, then use this information to create a clear and practical strategy for measuring and improving future communications. This will benefit the organization by helping it use its limited time and resources more effectively, reach more supporters and donors, and strengthen its ability to fund and grow its programs over the long term.
Faculty Supervisor:
Brock Smith
Student:
Partner:
Victoria Hand Project
Discipline:
Business
Sector:
Manufacturing
University:
University of Victoria
Program:
Business Strategy Internship
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Mitacs is funded by the Government of Canada, the Government of Alberta, the Government of British Columbia, Research Manitoba, the Government of New Brunswick, the Government of Newfoundland and Labrador, the Government of Nova Scotia, the Government of Ontario, Innovation PEI, the Government of Quebec, the Government of Saskatchewan, and the Government of Yukon.