Corporate Behaviour and Voluntary Energy Programs: Influences on Voluntary Participation.

The purpose of this research is to reveal the factors that motivate firms to participate in voluntary energy programs, with reference to the Building Owners and Managers Association (BOMA) of Toronto Conservation and Demand Management (CDM) Program. The program directed incentive funds to reduce electricity demand in large Toronto commercial buildings and provided a $60 million subsidy for building owners and tenants to conduct energy conservation projects. The study will examine whether the subsidy was the primary motivator in a company’s participation, or whether there were other underlying influences, such as public recognition/publicity, competitive advantages; to strengthen a company’s environmental practices; or to improve stakeholder relations. The results will aid Hydro One in determining the strengths and weaknesses of this particular energy program and may offer solutions in the improvement of current or existing voluntary CDM programs.

Faculty Supervisor:

Ronald Pushchak

Student:

Partner:

Hydro One

Discipline:

Earth science

Sector:

University:

Toronto Metropolitan University

Program:

Accelerate