Marketing and Sales Coordinator / Business Development Associate

The business intern will help the sales and marketing team adjust to the post-covid-19 healthcare landscape by accelerating upstream marketing and beachhead qualification. In a highly competitive marketplace with rapidly shifting technological capabilities, financial strengths, and reimbursement structures, this acceleration will help us stay ahead of the competition in the crucial US market and further our pre-eminent position in the Canadian market.

Lead generation activities using tools such as LinkedIn, Apollo, and medical databases. Lead profiling and research. Sales and customer relationship management. Key account research and other upstream marketing support. Customer segment research. Competitive landscape research and reporting. Copy review and lead administration for targeted business development campaigns.

Faculty Supervisor:

Robert Helsley

Student:

Partner:

GenXys Health Care Systems

Discipline:

Business

Sector:

Information and cultural industries

University:

The University of British Columbia

Program: