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Tekside aims to streamline marketing processes through harnessing the power of artificial intelligence (AI) to provide insights and streamline content creation. The core focus is ensuring that the content we generate is not generic but highly personalized and relevant to specific customer segments. Tekside emphasizes the activation of tailored content using Intelligent Email Marketing. Tekside plans to start with a pilot Market research study that leverages emerging AI technologies to extract unique market insights about what customers are talking about in the market (on social media). Using AI tools provides data on the pulse of a market and emerging messaging threads that brands can harness and perhaps shape in their marketing.
Sandy Staples
Sunnyholme Real Estate
Computer science
Wholesale trade
Queen's University
Business Strategy Internship
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