Analyzing a Large User Community using theSocial Network Analysis Framework

In this project we will conduct Social network analysis (SNA) of MyCA user network, in order to
assess the interplay between social influence and the diffusion of information within the MyCA
platform. SNA offers a convenient method to represent and analyze interactions among the
components of a system. SNA can thus provide an abstract representation of the MyCA a system,
and allow us to study its function and organization. We will work with CA to determine ways to use our
insights to increase participation of MyCA members such that their connections and contributions will
bring overall value to the community. The results of this analysis will help us determine how to
structure the platform and support community users such that greater value can be realized by
community users, CA employees, and CA product owners.

Faculty Supervisor:

Kelly Lyons

Student:

Partner:

CA Technologies

Discipline:

Computer science

Sector:

Information and cultural industries

University:

University of Toronto

Program: