Easy Care At Home- ECAH: Health-Tech Innovation: EasyCare, Anytime, Anywhere

The vision of ECAH (Easy Care at Home) is to become a one stop shop for all healthcare, wellness and fitness solutions delivered anytime, anywhere. The ECAH App was launched with a mission to simplify the care and wellness process in the Health-Tech space in Canada. Given that ECAH is looking to penetrate the market and to expand its operations, I will be assisting with project strategy and implementation, digital operations management and product marketing. I will be responsible for making the ECAH app accessible to more care providers and care recipients in the GTA region and beyond. Over time, I will also research into additional virtual healthcare services and delivery models and focus on expanding our brand across to the whole of Ontario and Canada and then to the southern territories of USA. Specifically, the internship will aim at achieving the following milestones:
1. Enhancing the quality of healthcare and home care in Canada while reducing their cost of delivery.
2. Capturing “Voice of the Customer” and working with technology team to improve experience.
3. Using social media to improve brand visibility.
4. Developing blueprint for additional capabilities (Embedded Software and Hardware to improve Virtual Care)

Faculty Supervisor:

Elspeth Murray

Student:

Partner:

Easy Care at Home

Discipline:

Business

Sector:

Retail trade

University:

Queen's University

Program: