Everly Essentials- Retail Expansion

Everly is on a mission to transform our everyday self-care essentials so that they not only care for us but for the planet too. Roughly 50 million tons of waste is produced a year and most of it is shipped to / dumped in poor countries in Asia and Africa. Beauty and self-care product packaging contribute massively to this issue. We know there’s a better way to produce these products, which is why we started Everly. The first product we are tackling is candles. We’ve reimagined how we consume candles and developed a proprietary way to reduce waste around candle consumption. Another problem with candles is that most candles in the market are made with paraffin wax, a byproduct of petroleum that is not only toxic for humans but terrible for the environment. Additionally, typical candles use toxic fragrances (the fragrance industry is sadly unregulated by the FDA). All of Everly’s products are clean, meaning they are free of toxic ingredients & sustainable (compostable packaging). In 2022, we finally launched our brand online through our website (tryeverly.com), and in 2023, we’re looking forward to expand our footprint in select retailers.

Faculty Supervisor:

Monica Sarghie

Student:

Partner:

Everly

Discipline:

Business

Sector:

Manufacturing; Retail trade

University:

University of Saskatchewan

Program: