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The goal of this project is to assess the effectiveness of a novel memory training program
developed by Dave Farrow, 2 time Guinness World Record winner for best memory. The
cornerstone of this program is the concept of memory personalities which posits that 1) the
optimal way of processing and organizing information to be remembered differs between
individuals and 2) a strategy designed to encourage individuals to organize information in a
way that is most natural to them will result in optimal memory performance. By introducing a
more personalized approach to memory training, it is anticipated that this system will be able
to help a greater amount of people (particularly older adults, who have more difficulty learning
complicated strategies), with only a limited amount of training time.
Natasha Rajah
Wizardtech Inc
Life Sciences
Wholesale trade
McGill University
Accelerate
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