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“From the Stadium” finance & marketing project
The proposed project will investigate how “From the Stadium” can increase the number of regular users/consumers on their platform, while simultaneously addressing how the company can effectively manage and spend their revenue. The research will be focused on seeing how consumers react to specific trends and articles/podcasts, ultimately highlighting the sources that are the most popular amongst users. The project will hopefully help the company gain more brand awareness, while also providing the company with a spending strategy that will expectantly ensure both short and long-term success.
Faculty Supervisor:
Elspeth Murray
Student:
Partner:
From the Stadium
Discipline:
Business
Sector:
Arts, entertainment and recreation
University:
Smith School of Business at Queen’s University
Program:
Business Strategy Internship
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