L2M – Robotic Venipuncture System for Automated Blood Collection

Venipuncture is a widely performed yet error-prone medical procedure, posing risks to both patients and healthcare workers due to reliance on visual inspection and palpation for vein access. High rates of needlestick injuries, repeated insertion attempts, and challenges with difficult patient populations highlight the need for safer, more reliable solutions, especially amid workforce shortages and growing clinical pressures. This project proposes a robotic venipuncture system integrating AI-guided imaging and robotic assistance to enhance first-attempt success rates and reduce caregiver burden. However, given the complexity of healthcare markets, characterized by regulatory constraints, multiple stakeholders, and long adoption cycles, its commercial viability must be rigorously validated. Through structured market research, stakeholder engagement, and competitive analysis, the project aims to determine product-market fit, identify early adopters, explore pricing models, and ensure the solution addresses a prioritized clinical need rather than a perceived one. This project will produce a clear, evidence-based commercialization roadmap that reduces investment risk, guides product positioning, and ensures alignment with real clinical and operational needs. By grounding the technology in validated market insights, it will enable the partner organization to move from promising technical prototypes to strategically de-risked business opportunities with defined market entry strategies. The outcomes of this work will inform pricing, positioning, and pilot deployment plans in healthcare settings, laying the foundation for a viable path to commercialization.

Faculty Supervisor:

Paul McBeth

Student:

Partner:

Edmonton Unlimited

Discipline:

Engineering

Sector:

Professional, scientific and technical services; Public administration

University:

University of Calgary

Program: