Market research and revenue projection in quantum technologies

Foqus Technologies Inc. provides solutions based on Quantum Information algorithms and Machine Learning techniques to enhance the sensitivity of Magnetic Resonance Technologies such as MRI and Nuclear Magnetic Resonance (NMR). We are developing a software solution that implements our proprietary quantum algorithms and enhances the MRI/NMR. Although there are various potential market applications and opportunities, most of the relevant industries are not familiar with the values brought by the quantum technologies and in some cases are even skeptical. Consequently, the challenges to building up a sustainable and scalable business include how to seek the right partners and customers, increase awareness, and set priorities based on resources constraints. Therefore, we need to have a comprehensive plan to decide exactly what the business and market plan are through more consolidated research and analysis such as competitive analysis, perceptual maps, and SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. In short, the project aims to develop a valid market plan that helps us discover market opportunities, identify the target customers and guide the marketing initiatives.

Faculty Supervisor:

Wenlong Yuan

Student:

Partner:

Foqus Technologies Inc

Discipline:

Business

Sector:

Quantum Science; Health and Related Sciences & Technology

University:

University of Manitoba

Program: