Marketing an Intelligent Digital Clearing House

Optima Analytics Inc. is a Canadian small business with the goal of empowering its clients with tailored AI and analytical solutions. As a response to COVID-19 and similar emergencies, Optima Analytics team work on a research and technology development project in the form of an Emergency Response Bank Platform (ERBP). That project builds a system that should enable Canadian industry and global communities of researchers, health providers, and funders to exchange, share and procure expertise information and materials in response to COVID-19 or future emergencies. Optima Analytics will leverage an Artificial Intelligence (AI)-assisted data curation and forecasting engine that unites the siloed emergency response platforms in a single place. The platform will also work as a data hub that provides governments and suppliers with an overall picture of the current and future demand and supply of all emergency response materials. Additionally, it provides consumers with a platform to connect with experts and suppliers to find the supplies they need. In the last six months, we have already developed the proof of concept for this project. The current phase of this project focuses on developing a prototype that is ready for commercialization.

Faculty Supervisor:

Sandy Staples

Student:

Partner:

Optima Analytics Inc

Discipline:

Business

Sector:

Information and cultural industries; Manufacturing

University:

Queen's University

Program: