Sewllkwe Book: Water and Wastewater App – Marketing Research Plan

The company is called Sewllkwe (pronounced sell-kwa) Book, which was founded by Trever Andrew. It is an Indigenous Water Management platform that is a customizable cloud-based application that covers all aspects of managing water and wastewater systems and data directly from any mobile device. The project will be focused on hiring one research assistant with the goal of creating more awareness and customers through creative research and social media initiatives. A thorough marketing research plan will be conducted in addition to the application of social media campaigns during the project. There is a need for more critical research and evaluation of the current water and wastewater market practices, specifically within the Indigenous communities across Canada. A robust marketing plan will be completed by the researchers focused on creating a social media plan for increasing awareness not just in Canada but on a Global Scale, as well as for creating a digital marketing plan for various digital campaigns.

Faculty Supervisor:

David Kuch

Student:

Partner:

Sewllkwe Book

Discipline:

Business

Sector:

Administrative and support, waste management and remediation services

University:

Capilano University

Program: