Social media rebrand and development of innovative shareable infographics

eMotors Direct requires innovative infographics to educate potential customers of our blog posts and our products. The intern will research our products and blog posts to gain an understanding of those products and help clients become better informed. Creating innovative infographics will help clients become more informed and will position the company as an expert-in-our-field.
Objective 1 – Educate customers on who we are, how we can help them cut costs, and their industry in general.
Objective 2 – Grow social media follower count and engagement.
Objective 3 – Increase website traffic from social channels.
The intern will use Monday.com to keep track of projects and tasks and Canva and the Adobe suite to create designs.
Deliverables
Create new and updated social media templates – helps us create social media graphics quickly and on-brand for when we don’t have a graphic designer on staff.
Research shareable infographics and create a report on findings.
Brainstorm and create a Style Guide for approval and for future reference.
Create shareable infographics from blog content to share on social channels and post to blog.
If there is time, the intern might help with redoing some sales material (brochures and other assets) to better match our brand.

Faculty Supervisor:

Steve Chattargoon;Robert Stumbur

Student:

Partner:

eMotors Direct

Discipline:

Computer science

Sector:

Manufacturing

University:

Northern Alberta Institute of Technology

Program:

Business Strategy Internship

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