Strategic Brand Transformation for AI-driven Healthcare Innovation

This project supports MedMe Health’s expansion into the U.S. market by improving how the company communicates its value as an AI-powered pharmacy platform. The intern will redesign MedMe’s website and create new marketing materials—such as videos, social graphics, brochures, and trade show visuals—to clearly explain the company’s products and AI capabilities to American pharmacies. Using design tools and AI-based creative methods, the intern will help make MedMe’s brand more accessible and engaging for new audiences. This work will benefit MedMe by strengthening its brand identity, supporting market entry, and improving how the company connects with potential partners and customers.

Faculty Supervisor:

Nancy Snow

Student:

Partner:

MedMe Health

Discipline:

Sociology

Sector:

Manufacturing

University:

Ontario College of Art & Design University

Program: