The Children’s Link Society – Marketing & Branding Coordinator (2)

The intern would be responsible for analyzing and executing different semi-developed revenue generating projects. These initiatives would help Children’s Link become financially prominent and meet the needs of families who care for children with disabilities. Potential projects include: developing effective marketing strategies to increase website traffic, including guiding social media content and assisting with written and visual web content; building relationships with sponsors and brand partners to leverage traffic and increase website based ad revenue; optimizing video-streaming technologies to better connect partner messages with audiences; significantly increasing the scale of various local 3rd party business offerings; and identifying sponsors who share core values to support client-centered events. The intern would work with the Director of Operations to develop measurable outcomes for all initiatives and the intern play a key role in helping Children’s Link cultivate financial strength and operational excellence. Lived experience with disability is an asset, as are strong logistical, organizational, creative, critical thinking, communication, and interpersonal skills. These projects command a passion for community development, anti-oppressive practice, business development, empathy, teamwork, and storytelling.

Faculty Supervisor:

Martin Halek

Student:

Partner:

The Children's Link Society

Discipline:

Business

Sector:

Health and Related Sciences & Technology

University:

University of Calgary

Program:

Business Strategy Internship

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