TradesLink Enterprise Business Strategy

The skilled trades industry in Canada is facing significant challenges, including labor shortages, an aging workforce, and the need to attract younger generations to the trades. TradesLink, an innovative online platform, aims to address these challenges by creating a community-driven solution that empowers trades employers to effectively manage their workforce and meaningfully connect them with their workers, thereby increasing employee retention.

Faculty Supervisor:

Kennedy Farnell;Nicole Schoepp

Student:

Partner:

Edmonton Construction Association

Discipline:

Business

Sector:

Construction and infrastructure; Other services (except public administration)

University:

Northern Alberta Institute of Technology

Program:

Business Strategy Internship

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