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The goal of the project is to reduce energy consumption in business environments using simple behavioural strategies. These strategies involve the use of stickers that clearly show how much energy the organization is aiming to reduce, the relevant actions that people can take to reduce energy consumption, and the progress the organization has made so far. These stickers will be placed in public spaces in the business setting, where the employees can easily perceive the stickers and thus engage in desired actions. By testing these behavioural strategies, the project can help inform EnerNOC about how best to motivate businesses to save energy, and how to engage employees within the organization to reduce energy consumption.
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Jiaying Zhao
EnerNOC inc
Sociology
Information and cultural industries
The University of British Columbia
Accelerate
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