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Using mathematical methods to set payout profiles and develop viralmarketing models for lottery games.
The purpose of the project is to provide the partner with a detailed understanding of a strategy to set
payout profiles within a model where the expected payout of the game is tied to the level of skill
reached in the game. Additionally, the project will create a strategy for viral marketing of the product
through the application of cutting edge research. The project will outline detailed descriptions of
solutions to identified challenges. The research results will benefit the partner organization in efforts to
develop an industry-unique product and prepare the company to commercialize the concept.
Faculty Supervisor:
Jeannette Janssen
Student:
Partner:
Karma Gaming International Inc
Discipline:
Mathematics
Sector:
University:
Dalhousie University
Program:
Accelerate
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