Projets novateurs réalisés

Marketing Coordinator

The intern’s primary activity will be developing Flywheel’s go-to-market strategy & materials for potential clients. This will include working on positioning, writing case studies, updating proposals, and performing customer interviews. The intern will also provide marketing support for Flywheel’s clients when relevant. This may include reviewing online ads, updating websites for SEO, supporting with research & copy, and performing analysis.
The role is ideal for a student interested in diving deeper into online marketing & entrepreneurship, as well as for someone interested in an agency.

The intern will contribute to growing Flywheel’s pipeline of new business, the engagement of its website and the marketing outcomes of its clients. They will help us overcome the challenge of developing the pipeline in a highly uncertain time and help with maintaining client satisfaction in a challenging remote work environment.

Internal Marketing Intern

The intern will work directly with the CEO (and independently) to assess the current operations of the business and industry
and develop an e-commerce strategy and marketing plan on how to approach the market for its products. This will include an
analysis of all social media platforms.
The intern will need to:
1. Get an in depth knowledge of the current services of the business
2. Understand the operations of the business
3. With the CEO, understand how the business is pivoting given COVID-19
4. Research the industry and market and then develop an e-commerce solution.

Operations and Vendor Development Intern

As one of the market leaders in the eCommerce space in the US, Cymax Group has experienced elevated growth, and more recently a step-change increase in volume that can be attributed to COVID-19. With the closure of Brick and Mortar retail throughout the pandemic, there has seen a significant lift in the e-commerce sector. As we scale with the demand, the Intern will be looking to implement new strategies and concepts quicker and more aggressively while work with our vendors to create strong and profitable recommendations.

Data storage and State synchronization support in frameworks for smartphones and tablets

Web based application framework is a popular topic for solving mobile development on
different type of devices. This project aims to compare popular web based application
frameworks, and their performance in native APIs in large amount of data storage, NFC,
Bluetooth for inter device communication and HTTP (e.g. long polling, comet, websocket) and
push protocols for state synchronization. This research will offer a better understanding of the
abilities and limitations of using web based application framework and test whether they are
suitable for industrial uses.

Sales Strategist

Understanding that “class as usual” is now a relic of the past and that schools have rapidly adopted technology-first teaching approaches, ideal interns will assist in conducting market analysis to gather insights surrounding the new distance learning landscape. This analysis will require interns to meaningfully connect with our community of more than 18,000 educators to learn about ways that Simbi may most effectively facilitate a connection between educators and their learners – to become the go-to online reading platform for all elementary schools. Such analysis would also help to better calculate the willingness to pay of individual educators, schools, and districts to inform an overarching sales strategy that would go live by August.

Conception de roues de turbine renversée à haut ratio de pression et l’évaluation de leur niveau de confinement

Dans le but de réduire les émissions de gaz à effet de serre, l’industrie aérienne a tout intérêt à électrifier leur système de puissance. Par contre, un aéronef entièrement électrique n’est pas présentement possible en raison de la masse ajoutée par une batterie qui serait trop grande. En fait, étant donné leur densité de puissance trop faible, la meilleure solution est d’utiliser un système de propulsion hybride avec un moteur thermique comme générateur. La technologie développée par Exonetik et l’Université de Sherbrooke permet d’augmenter significativement la température dans les turbines à gaz avec l’utilisation de céramiques. Le projet proposé est de concevoir un agencement de roues de turbines (2) qui utilisent la technologie de pales en céramique retenues par un anneau externe. Le résultat de ce projet permettra de démontrer les avantages de la turbine renversée et de situer l’entreprise Exonetik par rapport à la compétition.

Marketing Analyst

a2o Materials Inc. is a nascent start-up company that has developed an adhesive material that will serve as a platform technology: it can bond to Teflon (at scale without heat) and can self-heal. a2o has emerged from the research programs of Prof.s Laurel L Schafer and Savvas G Hatzikiriakos at the University of British Columbia (Dept.s of Chemistry and Chemical & Biological Engineering respectively). This company is involved in the development and commercialization of these amine-containing polymeric materials that have been invented through collaboration between the groups of Schafer and Hatzikiriakos.

-Classic market entry analysis: is this an attractive market that can be entered or a development partnership struck in 12- 18 months
-Analyse above markets and evaluate time to market and power/trends in the industry
-Undertaking classic strategic analysis using PEST and 5 forces to contextualize market risks such as regulatory hurdles, political/social factors, economic trends using using secondary research
-Primary research will involve “Customer Discovery” – identify, contact, and interview industry stakeholders within targeted applications
-Costing analysis of competitive incumbent technologies and estimated a2o future costs given scale and market trends

Marketing Assistant

We are in a critical growth stage. In December of 2019, we leased our own 2500 square foot facility in North Vancouver with big plans for the summer of 2020. When quarantine started, we were down 90% in wholesales compared to weekly sales a month ago. About 80% of our accounts were food service or independent accounts, such as breweries, cafe’s and restaurants. We pivoted to start doing home deliveries, which took off. It started as a survival plan for duration of the crisis, but has shown potential to become a large, viable sales channel. It did so well, we had to stop doing them in order to finish the originally
planned expansion (inoculating new vats takes inventory that would otherwise be sold) that was put on hold. Once we are in full swing, we plan on growing and executing our direct to consumer home deliveries to its full potential, and will need a well versed intern who is able to contribute to all the challenges associated with growing direct to consumer sales.

The internship scope would be wide and comprehensive. A self-motivated individual eager to learn quickly and on the fly would do well in our environment.

Business Strategy Planning

CannSight Technologies is an expert in impairment detection technology development. With a solid customer base and
protected screening technology, the company was poised to enter the market of workplace impairment detection by mid- 2020. However, the COVID-19 pandemic cost the company to lose its customers’ interests and investment opportunities. I will be helping the company create a strategy and help plan on how to pivot their technology towards a more profitable market.

Business Strategy Planning Intern

CannSight Technologies is an expert in impairment detection technology development. With a solid customer base and protected screening technology, the company was poised to enter the market of workplace impairment detection by mid-2020. However, the COVID-19 pandemic cost the company to lose its customers’ interests and investment opportunities. As the company is flexible and the technology is adaptable, the board is investigating pivots to similar markets/technologies, which is where assistance from a business talent is required.

Needs the support of a business student to help work on their business strategy planning to pivot their technology to something new. Need someone with background to be able to analyze different business models, their markets and feasibility; and to help them decide the best strategy to move forward with.

Summer Strategy Internship

The objective will be to launch a new online DTC division offering health services and products via an innovative health access technology interface that online web-based. These services and products will be guided and vetted by healthcare professionals and will be focused on animal care.

Investigation of interactions between biobased wax emulsions and pMDI wood adhesives

Wax emulsions are widely used in conjunction with wood adhesives to improve overall dimensional stability of the resulting wood products. In this study, we will investigate kraft lignin and waste tallow as sustainable, biobased partial replacements for fossil fuel derived wax. These renewable, hydrophobic materials can be formulated into a wax emulsion using conventional emulsification chemistry. Due to the chemical structural difference between a fossil fuel derived wax and kraft lignin and tallow, we will explore interactions between these biobased wax emulsions and pMDI resin, with a special focus on curing characteristics and wood bonding performance. Results from this project will shed light on potential chemical and physical interactions among various components of the wax emulsions and pMDI adhesives. Insights gained from this study will be highly beneficial for designing new biobased wax emulsions for the wood products industry.