A&D Tutoring Marketing Strategy Development and Revitalization

A&D Tutoring is a family-run business that has seen tremendous growth. The proposed project will help A&D Tutoring address the challenges of increased competition and support future growth by providing the skills and experience of a quality Marketing Intern to help build strategies to sustain and nurture future growth and ensure the company stays competitive. The marketing intern will be a critical resource for the company in developing marketing content for the website and social media, researching and developing target customer segmentation, building and refining marketing strategies, and participating in the development of an international brand marketing strategy. This project will completely revamp A&D Tutoring’s marketing strategy to position for future growth.

Faculty Supervisor:

Ryan Young;Kennedy Clayton

Student:

Partner:

A&D Tutoring Services

Discipline:

Business

Sector:

Education; Professional, scientific and technical services

University:

Northern Alberta Institute of Technology

Program: