Business Strategy Analyst

The overall objective of the project is to work with the corporate development team on building out a 6 and 12-month top-line growth strategy for Peak Power. This will be carried out through deep analysis of REITs across North America, performing market sizing estimations, and building out an account management plan for the sales team to execute on. Peak will see a number of benefits from this project. However, the overarching benefit will be Peak’s ability to target new customers in urban areas who have large portfolios of inefficient real estate assets that can benefit from the energy reduction technologies that Peak Power has created. As Peak begins to sell into new customers, its ability to save money for utilities and landlords increases in parallel with carbon reduction from these real estate assets. Overall, this brings Peak Power more revenue, while reducing energy costs and the carbon footprint for its customers.

Faculty Supervisor:

Yolande Chan

Student:

Partner:

Peak Power Inc

Discipline:

Business

Sector:

Professional, scientific and technical services

University:

Queen's University

Program: