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This research project analyzes how South Korean TV dramas, particularly King the Land (2023), portray masculinity and why these representations appeal to Western audiences like those in Canada and Brazil. By studying cinematic techniques and cultural themes, the project aims to understand how these dramas shape global perceptions of South Korean men and culture. The collaboration between São Paulo State University (UNESP) and Lakehead University will strengthen international research ties, promote academic exchange, and contribute to broader discussions about gender, media, and cultural globalization. The project benefits both institutions by fostering cross-cultural dialogue and enhancing expertise in transnational media studies.
Batia Stolar
Universidade Estadual Paulista "Julio de Mesquita Filho"
Sociology
New and Digital Media; Entertainment and Media; Other
Lakehead University
Globalink Research Award
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