Gillian Emerson – Toast

The User Research Specialist will support the partner company, Toast through a variety of endeavours. Toast is a women led and women owned talent partner that is aimed at increasing gender diversity on teams as well as providing a network for women in tech. The company is fast growing and is already enjoyed by hundreds of members. The intern will assist Toast in automating and restructuring data collection processes as well as create a sustainable strategy for future growth.

The User Research Specialist project objective is to conduct in-depth research and analysis to gain a better understanding of our target audience’s needs, expectations, and behaviors. This will involve a variety of research methods, such as surveys, interviews, usability testing, and user behavior analysis. The ultimate goal of this project is to identify pain points and opportunities for improvement in our products/services, and to provide actionable insights that will inform the design and development of our products/services to enhance the overall user experience.

The project will be completed over the course of 4 months, with milestones that include conducting user research and data analysis, ideating and prototyping solutions, and testing and iterating on prototypes.

Faculty Supervisor:

Oleksiy Osiyevskyy

Student:

Partner:

Toast

Discipline:

Business

Sector:

Professional, scientific and technical services

University:

University of Calgary

Program:

Business Strategy Internship

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