Goodlawyer – Growth Manager

The Growth Manager (intern position) would be part of Goodlawyer’s efforts to adapt our marketing strategy to a pandemic-affected world. There are two overarching elements to this work: understanding how demand for legal services has shifted, and how to adapt in response. We understand that there is increased demand for certain legal services. For example, demand for employment law services has increased as a result of the current pandemic. The intern’s responsibilities will include analyzing search data to identify and predict these shifting consumer preferences, as well as developing a strategy to help position Goodlawyer to take advantage of such a shift. Partnerships will also be part of our growth strategy. The intern will be tasked with identifying the right partners and helping us build strong, mutually-beneficial relationships.

Faculty Supervisor:

Martin Halek

Student:

Partner:

GoodLawyer

Discipline:

Business

Sector:

Professional, scientific and technical services

University:

University of Calgary

Program: