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Rapid growth in the renewable energy sector has presented both unprecedented opportunity and increasing pressure to keep pace with rapidly growing demand. This project with Gott Energy will involve three stages. First, a comprehensive analysis of the company today will be completed using the Lean business philosophy.
This will establish a baseline, which will support the second phase; creation of a strategic development plan to direct the path forwards. This second phase will involve researching consumer interests, demographics and market trends to capitalize on new opportunities and improve their marketing strategy, and creating a roadmap for the coming year.
Lastly, this project involves the execution of said business development plan which requires ongoing validation and continual improvement of processes.
This project will allow Gott Energy to keep pace with high demand, continue to break fiscal records, and provide an even greater volume of alternative energy products and services to customer of all types, on-grid and off-grid, including rural and indigenous communities – significantly advancing the adoption of renewable technology in the Northern BC region.
Charles Scott
Gott Energy
Business
Utilities
University of Northern British Columbia
Business Strategy Internship
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