Integrated Digital Communications Strategy & Implementation

The Integrated Digital Communications Strategy & Implementation project aims to enhance and improve Tutor Teach’s current digital marketing and social media presence by developing and testing a comprehensive, data-driven strategy. Through research and innovative approaches, the intern will focus on audience segmentation, platform-specific content creation, and targeted digital advertising campaigns. This project will address Tutor Teach’s current gaps in online customer acquisition by implementing advanced methodologies for lead generation, content optimization, and community engagement. Through these efforts, the project will drive sustainable growth, increase brand visibility, and foster stronger relationships with both customers and our team of contracted instructors.

Faculty Supervisor:

Dr. Iain MacPherson

Student:

Partner:

Tutor Teach Inc

Discipline:

Business

Sector:

Education

University:

MacEwan University

Program: