L2M Validate / Qc Winter 2026 / Blüm: A mobile game app to prevent dementia and stroke

Dementia and stroke are growing threats to both our well-being and the healthcare system in this aging society. Research has shown that 40% of dementia cases and 60% of stroke cases may be preventable through lifestyle changes. The problem is that the general public, especially people at high risk for dementia and stroke, lacks a clear, structured and science-backed roadmap for how they can reduce their risk by changing their daily habits. Our solution, Blüm, is a free gamified mobile application designed to help users track, build, and reinforce daily habits that improve their brain health. The Brain Care Score (BCS) is used to measure their brain health status and identify areas for improvement. Personalized feedback and recommendations will be provided based on their BCS. A virtual garden and an avatar with various rewards and achievements are designed to keep users engaged and motivated. Articles in lay language will be shared regularly in the app to promote users’ health literacy. Unlike most existing brain health/wellness apps, Blüm uniquely combines scientific rigor with an engaging design and gamified framework. We will help our users reduce their risk of dementia and stroke and achieve their brain health goals in a realistic, engaging and accessible manner. Blüm has the potential to become a robust public health tool to promote healthy aging in the Canadian population. Additionally, this project will contribute to Lab2Market’s mission by demonstrating the potential of its program to support evidence-based innovation and early-stage health entrepreneurship.

Faculty Supervisor:

Martin Lepage

Student:

Partner:

V1 Studio

Discipline:

Life Sciences

Sector:

Education

University:

McGill University

Program:

Business Strategy Internship

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