Marketing and Communications Manager

COVID-19 has lead to a pivot in our business from a B2B to B2C model. Before COVID-19, the majority of our work was for corporate clients such as ski resorts, heliskiing lodges and golf clubs. Following an industry-wide shut down in the ski world, we have since switched our focus to private clients. The majority of our work is now for private ski chalets and client homes. The Sauder intern’s position will help to develop and implement a new marketing strategy to address these changes. The intern will have the opportunity to do market research and work collaboratively with the team to build a strategic marketing and communications plan for going forward.

Faculty Supervisor:

Robert Helsley

Student:

Partner:

Meg O'Hara Creative

Discipline:

Business

Sector:

Arts, entertainment and recreation

University:

The University of British Columbia

Program: