Marketing Coordinator

Given the unfold of Covid, we have seen a need and requirement for less face to face and a shift to digital approach to gain market share and influencing our end users decisions to gain familiarity and move forward with us. This need has also been required for a while, as I have gone through a large number of our client base that will voluntarily meet for lunches and coffees. We mostly see now the individuals who just want material, thus leaving the relationship building curve of mine in a slight plateau.

Faculty Supervisor:

Robert Helsley

Student:

Partner:

Vitacore Industries Inc.

Discipline:

Business

Sector:

Manufacturing

University:

The University of British Columbia

Program:

Business Strategy Internship

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