Marketing Intern

The intern will assist InvestorCOM’s launch of a new product into the U.S. market. The majority of time will be spent sourcing quality contact information for Chief Compliance Officers in the United States. The intern will use both LinkedIn Sales Navigator and online searches to source names and contact information. Guidance will be provided in terms of where and who to search for. ?The intern will learn how to use Salesforce CRM to upload contacts and assign them to sales reps. ?He/she will also provide regular updates to the VP, Marketing regarding progress. The intern will have the opportunity to work closely with the VP, Marketing to review the go-to-market strategic plan. He/she will have the opportunity to ask questions and provide thoughts regarding the strategy. He/she will also have the opportunity to work on investment product research and data analysis and researching regulatory trends to validate and/or update product capabilities. The data the intern collects on potential clients will be assigned to InvestorCOM’s sales team and leveraged to drive sales and inform marketing tactics.

Faculty Supervisor:

Eric Morse

Student:

Partner:

InvestorCOM

Discipline:

Business

Sector:

Information and cultural industries; Professional, scientific and technical services

University:

The University of Western Ontario

Program:

Business Strategy Internship

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