Sales and Marketing Intern

a) Background
IOTO International Inc. is a research and development firm innovating since 2003 in the area of digital media. During the COVID-19 pandemic, we are working remotely and effectively on an export initiative in the aftermath of the 2020 USA election and a potentially immanent Canadian Federal Election.

b) Anticipated project activities
• IOTO would like to position its Goverlytics API and webapp product with media properties, channel partners and consumers who are embracing changing ways of presenting factual storytelling. The activities to be undertaken will integrate strategic thinking, planning, and execution into a fully aligned conversion funnel. It will include tested and effective operational and tactical implementation plans to execute on strategic goals, ensuring that IOTO’s business activities support and connect to a functioning overall sales and business development loop.
• Goverlytics is a software application that makes it easy to find, explore, and evaluate legislative issues that matter. We are about to launch our service to the North American marketplace.
• We are looking for an intern with an interest in marketing, business development, and political news content.
• The key goal is to work with media companies in North America to adopt our political data feeds and small-screen (webapp) solutions.

Faculty Supervisor:

Robert Helsley

Student:

Partner:

IOTO International Inc

Discipline:

Business

Sector:

Information and cultural industries

University:

The University of British Columbia

Program: