Web UI & Graphic Design of Glo3D website, web app and smartphone application platform, also creating marketing and promotional materials

The goal of the project is to use the Design Thinking framework as a guide to creating effective marketing and website materials that will help strengthen Glo3D’s brand image and broaden our reach as we enter new verticals. The candidate will be tasked to learn about the users of our software, as well as our company brand and style to create pieces that will attract our target markets. They will gain a better understanding of user experience(UX), website design principles and become experts in PhotoShop, Illustrator and more. As they develop these skills they will need to communicate the Glo3D brand and tell stories with their designs using 3 key qualifiers:
• Is it useful?
• Is it clear?
• Is it pleasing?

Faculty Supervisor:

Layal Shuman

Student:

Partner:

Glo3D Inc.

Discipline:

Business

Sector:

Information and cultural industries; Professional, scientific and technical services

University:

Toronto Metropolitan University

Program: