Innovative Projects Realized

Development of a “Jennic Wireless to Ethernet” Gateway Embedded System

The proposed R&D is a part of larger project currently developing by Unity Integration Corporation on
intelligent lighting systems. This project is consisting of different parts such as wireless motion
detectors, wireless ambient light sensors, control systems, predictive software and web-based user
interface. The proposed R&D mostly focuses on the development of a gateways embedded system
which is an essential part for setting up a wireless sensor network. The gateway is a bridge between
the internal network between the endpoints and the internet. For communicating with the central
monitoring unit, the routers and endpoints should first be able to communicate with the gateway, and
the gateway is responsible for sending or receiving the necessary information data between the
endpoints and the central processing unit. The development of a gateway which can conver

Market Research Intern

My role is as a market research intern at Groupanizer, a SAAS company that currently provides services to the non-profit sector. Currently, most of their customers are choirs, who are struggling due to the coronavirus pandemic. Therefore, it is my role to investigate new possible markets for Groupanizer to enter.

Data Intern

The project proposes to collect information on manufactures across Ontario in all different industries. This allows for governments and institutions alike to understand and have an idea on what manufactures are not only producing but what they are capable of, especially in current COVID-19 times where governments are trying to understand where they can source essential manufacturing and who they can go to to pivot their manufacturing. The benefit for myself, the intern, I will gain experience in working with real data and being able to organize and draw important connections, I will also be able to expand my connections and learn about many different industries. The partner organization will benefit as they will be able to more effectively and efficiently organize data and better act on the implications of that data from the skills that I have learned in my program thus far.

Skill – An AI-generation resume standard

Skill is an open-source standard format for resume writing that is optimized to be processed by AI systems. It can remove the hassle and stress of fully expressing themselves from job seekers and eliminate the hassle of finding the best candidate from employers. As AI systems grow more popularity in different fields, Skill will provide the required tool for re-defining the hiring process with the help of artificial intelligence. The format can easily be used in modern search engines and become the first step toward an AI-based hiring platform, where an AI system, will scan thousands of resumes with hundreds of fields to find the prefect fit for an organization.

Strategic Market Research Intern

The intern will be asked to develop a detailed market segmentation model and assess how key players in the model may be affected in the next 18 months and 36 months. If time allows the intern will also be asked to research strategies for reaching key client clusters in the absence of trade shows. The student will work closely with company founders to refine product focus, sales messaging and channels, in order to better respond to changes in the target market. The student will perform in-depth studies of target sectors, and individuals within target companies in order to identify applications where need for our product is likely to increase as a result of changes in the market driven by COVID-19.

BUSINESS RESOURCES & SOLUTIONS EXPERT (MBSI)

Society Wheelchairs is a medical equipment device manufacturer for wheelchair users who need to address pain and other seating issues caused by improper fitment. We work with outpatient services and clinicians at facilities such as GF Strong outpatient client support services. We manufacture custom wheelchairs and para sports and seating products with the goal of improving the quality of life for individuals with varying abilities. The intern will focus on numerical and financial implications of conducting scientific research and experimental development program, data collection and application, and increasing the overall potential of the business in a competitive marketplace.

Marketing Intern

The intern will assist InvestorCOM’s launch of a new product into the U.S. market. The majority of time will be spent sourcing quality contact information for Chief Compliance Officers in the United States. The intern will use both LinkedIn Sales Navigator and online searches to source names and contact information. Guidance will be provided in terms of where and who to search for. ?The intern will learn how to use Salesforce CRM to upload contacts and assign them to sales reps. ?He/she will also provide regular updates to the VP, Marketing regarding progress. The intern will have the opportunity to work closely with the VP, Marketing to review the go-to-market strategic plan. He/she will have the opportunity to ask questions and provide thoughts regarding the strategy. He/she will also have the opportunity to work on investment product research and data analysis and researching regulatory trends to validate and/or update product capabilities. The data the intern collects on potential clients will be assigned to InvestorCOM’s sales team and leveraged to drive sales and inform marketing tactics.

Digital Consulting Business Internship

This business internship will allow the intern to work with CBA Chamber of Commerce (CBACC) as they have taken a leadership role in supporting its membership and Conception Bay Area business community. The pandemic has been as challenging for the Chamber as it has been for most businesses, so we intimately understand much of what the business community is experiencing. The Chamber is hoping to launch a Business Recovery and Resiliency Project that will continue to connect business owners with the resources they need to continue to do business during the pandemic. This proposed project will be an excellent opportunity for the intern to develop and enhance their project management skills, creative thinking skills, and given the ability to work with others to achieve results.

Demand Forecasting and Inventory Planning

Pixie Mood does not have a data-based demand forecasting process, which has resulted in high costs caused by understocking and overstocking. The objective of the project is to design a systematic process of conducting bottom-up demand forecasts, built from selling channels, to be used for supply planning. The project will be focusing on building a demand forecasting model to map out the supply to manufacture to meet customer demand. The end deliverable will help Pixie Mood improve the agility to make timely operational decisions, decrease the cost of executing obsolete products, and prevent loss on sales.

Marketing Coordinator

Due to disrupted supply chains, there is a supply shortage for the increase of COVID-19 related medical devices and accessories. 3DQue can provide on-demand manufacturing at mass in order to combat these supply shortages, as a result of the pandemic, the company is receiving a wide variety of orders and need assistance in order to grow and meet the demands.

3DQue is looking for a highly motivated individual who has a passion for marketing and business development. In this role, I will be working closely with the business development team to fine-tune our branding and messaging. The ideal candidate should have an uncanny ability to operate in the chaos of a startup environment and re-prioritize tasks daily to keep all the balls in the air. 3DQue is growing fast, changing fast, and are always short of resources – it’ll be my job to manage the ambiguity. What I will be doing:
-Create and write content for the web, such as social media posts, blog posts, etc.
-Communicate updates from the company through newsletters, announcement, and press releases
-Create and manage a marketing calendar, including social media posts, press releases, and product announcements
-Monitor and report the effectiveness of marketing initiatives and digital campaigns

Whereabouts- A digital platform that aligns the interests of DMOs, Tour operators and Tourists.

City Proper, recently rebranded as Whereabouts, is a digital platform aimed to align the interests of destination marketing organizations (DMOs), tour operators and tourists. Tourism operations of all sizes are facing financial hardship because of the pandemic. Tourist destinations are controlled by OTAs which take between 15-30% of the revenue as commission. Whereabouts is designed to empower local tourism operators by cutting out the middlemen OTAs and providing them with more money to recover from the pandemic. DMOs also benefit by providing their tourism operators with more value through data sharing and regional collaboration. The pandemic has made it essential for all businesses to have a digital presence. Whereabouts allows tourism operators of all sizes to promote themselves, take online bookings, and contact tourists.

Marketing Specialist

This marketing specialist internship will help create and develop a marketing funnel for Koonkie Canada Inc. by attracting site traffic and converting that traffic into new leads. The role includes management and creation of social media accounts by implementing strategies and tactics that grow company followers, engage and retain them, and help convert them into leads, customers, and fans of Koonkie. It will also include communication and campaigning to help the company align the marketing with Koonkie’s business strategy.