Affordability and Climate with BC Climate Emergency Campaign

The Climate Emergency Unit (CEU), in collaboration with the BC Climate Emergency Campaign, seeks to understand how politicians, media, and civil society organizations in British Columbia frame the connection between affordability and the climate crisis, aiming to shift public perception towards viewing climate spending as an investment in the future. By exploring successful framing strategies used elsewhere, the research intends to inform election strategies and enhance the narrative surrounding climate action in the upcoming provincial election. Methods might involve reviewing the literature (whether academic or grey literature) to see whether other places have done work in this area, as well as climate campaigns and platforms of successful climate champions (i.e. Green New Deal work in the United States). The results will be disseminated to affiliated groups, including approximately 50 organizations in the Full Table of the BC Climate Emergency Campaign and a wider list of 570 organizational signatories, to shape future communications and events, ultimately strengthening the mobilization efforts around climate change awareness and action.

Faculty Supervisor:

Stuart Poyntz

Student:

Partner:

Vancity Community Foundation

Discipline:

Sociology

Sector:

Finance and Insurance; Health and Related Sciences & Technology; Other services (except public administration)

University:

Simon Fraser University

Program: