DHMG General Services Expansion Internship

My main project is the conceptualization, creation, and continuous refinement of my Digital Marketing Masterclass workshops. These workshops are designed to further educate and empower the C-suite, senior technical and strategic management, and the employees of “digital-forward” businesses. There is a huge gap in education currently with regards to what is available for current and new marketing professionals, and what is required operationally as a business in 2021. Covid, lockdowns, digital behaviors, privacy concerns – the list goes on.
As this application has developed, I have found myself with an equally exciting additional opportunity. I have partnered with a Saskatchewan-based venture capital firm to help strengthen the digital marketing arm of their accelerator program for growing start-ups. We are modeling early conversations around Clearco and GrowthX – I highly recommend looking into these businesses as they have proven to be extremely successful in a short period of time.
As these start-ups are most often composed of small teams wearing many hats, my business has the opportunity to provide and teach essential marketing skills across a broad spectrum of topics/areas. In essence, it is a natural starting point for the course mentioned above, with ample opportunity for further work beyond the course.

Faculty Supervisor:

David Zhang

Student:

Partner:

DHMG Ltd.

Discipline:

Business

Sector:

Education; Technology; New and Digital Media

University:

University of Saskatchewan

Program: