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Brandon Food Council (BFC), a project and subsidiary of the non-profit Food Matters Manitoba, is entering the final stages under its parent organization and getting ready to step out as an independent organization of its own. BFC’s business plan is focused on food security issues in Brandon, using community-initiated and volunteer-oriented programs to combat the complex problems that occur at the intersection of food and modern urban life. BFC has created a community matrix designed to be used to complete three main objectives: creating a business canvas, creating a business strategy, and to provide pros and cons of pursuing charitable status for the organization. The community matrix is multifaceted and focused around how many disciplines and problems interact with community food systems. I intend to solve these problems working closely with the members of BFC, letting their visions of their future work guide the process while being communicative of possible pitfalls, sidestepping and pivoting towards a strong solid canvas and plan, as well as clear answers for charitable status.
Shauna MacKinnon
Food Matters Manitoba
Sociology
Health and Related Sciences & Technology
University of Winnipeg
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