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Marketing Analyst
InvestorCOM is well known in Canada and are capitalizing on the opportunity to expand into the US market. My project will assist InvestorCOM in expanding their compliance solutions into the US market by creating market awareness of InvestorCOM through social media channels, analyzing data to help inform and adjust the marketing strategy, creating marketing materials and content to capture market interest, and reaching out to journalists and influencers for press collaborations.
Faculty Supervisor:
Mengxia Zhang
Student:
Partner:
InvestorCOM
Discipline:
Business
Sector:
Information and cultural industries; Professional, scientific and technical services
University:
The University of Western Ontario
Program:
Business Strategy Internship
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