Supported for exercise: Optimizing sports bras for larger-breasted women

Our study focuses on improving the design of sports bras for women with larger breasts, who often struggle to find bras that fit well. In this study, we want to understand how different sports bras affect how women feel and breathe during exercise. By studying this, we hope to improve sports bra design and make exercising more enjoyable for women with larger breasts. For our industry partner, Lululemon Canada Inc., this project offers valuable insights into designing sports bras that are more supportive, comfortable, and tailored to the needs of larger-breasted women. It also provides a foundation for developing new testing methods for sports bras, which can lead to better products for all customers. For the fellow leading the study, this project aligns with her background in respiratory physiology and exercise science, offering a unique opportunity to contribute to research and product development. It provides valuable experience and expertise that can be applied to future projects and career advancements. Overall, our study aims to benefit women with larger breasts by improving the design of sports bras, making exercise more comfortable and enjoyable. We are excited about the potential impact of our research and the benefits it can bring to both the industry, the research community and the community of exercising women globally.

Faculty Supervisor:

Dennis Jensen

Student:

Partner:

Lululemon

Discipline:

Life Sciences

Sector:

Manufacturing; Retail trade

University:

McGill University

Program: