The expansion of an innovative geospatial management solution in the Canadian market

This BSI project will get me working alongside OPA Technology. OPA Technology is a Canadian-based company, the organization is a leader in the geospatial management of road obstructions, closures and traffic detours. OPA has developed the first cloud-based platform for managing, coordinating and communicating projects for private entities, cities and the government. I will be helping OPA to implement a communication and marketing strategy tailored to OPA’s needs to be based on existing marketing procedures and to adapt the implementation to the startup’s environment. My goal at OPA Technologies would be to help expand the market share and reach to implement the solution in as many territories in Canada as possible.

Faculty Supervisor:

Sharlene He

Student:

Partner:

OPA Technologies

Discipline:

Business

Sector:

Information and cultural industries

University:

Concordia University

Program: