dogged

dogged, an innovative and sustainable pet brand based in Vancouver, is actively seeking to hire a Business Development Intern to address critical challenges in expanding its B2B sales and forging new partnerships with pet stores across North America. Specializing in eco-friendly products such as slow feeders and treats, dogged faces the pressing need to increase its market reach while upholding its commitment to sustainability and quality. The primary challenge lies in effectively connecting with pet store owners and establishing lasting relationships that can lead to fruitful partnerships.
With a focus on enhancing outreach efforts, the intern will engage in collaborative research, lead generation, and cold outreach initiatives. This project goes beyond the usual day-to-day operations by implementing a structured outreach program and sales tracking system, enabling dogged to systematically identify and engage potential partners. The ideal candidate will have strong communication skills for effective outreach, analytical abilities to develop lead tracking systems, and a tech-savvy approach to using platforms like Google Sheets for efficient sales data management. Additionally, a passion for the pet industry and an understanding of market trends will be crucial for the intern to provide valuable insights that can drive sales strategies and improve product offerings.
Ultimately, this initiative will bolster dogged’s sales potential and enhance its brand presence in the pet goods market, positioning the company for sustainable growth.

Faculty Supervisor:

Stephanie Howes

Student:

Partner:

dogged

Discipline:

Business

Sector:

Other services (except public administration); Retail trade

University:

Kwantlen Polytechnic University

Program:

Business Strategy Internship

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