Plain packaging refers to standardizing cigarette pack font/color, and removing logos. This form of packaging lowers intention to smoke. However, there is a dearth of research on the direct effects of plain packaging on actual smoking behaviour and the mediation of those effects through increased attention to graphic warnings. The proposed project addresses these two […]

Tobacco is the number one cause of lung disease and death in Canada, and Nova Scotia in particular. For this reason, tobacco control is the number one priority for the Lung Association of Nova Scotia. To maximize the impact of its initiatives, the Lung Association of Nova Scotia is interested in collaborating with the post-doctoral […]

The purpose of the project is to provide the partner with a detailed understanding of a strategy to set payout profiles within a model where the expected payout of the game is tied to the level of skill reached in the game. Additionally, the project will create a strategy for viral marketing of the product […]