Marketing Strategies for Innovative Retail-Based Technologies and Solutions

This project will primarily involve the commercialization and business development strategies of Optemo’s shopping platform. While Optemo experienced positive results from its trial run with Best Buy Canada, it needs to acquire the ideal customers in order to generate momentum and awareness of the product and its benefits. It will be important to identify the […]

Read More
Investigating the use of mixed reality technologies as a solution to help mitigate the challenges under the COVID-19 restrictions for artistic collaboration and education

Traditionally, artistic communities relied on face-to-face encounters to learn their skills, collaborate, and showcase their work. Due to COVID-19, performances in the arts have been abruptly halted and traditional music lessons take place at a studio has stopped. This project aims to examine and provide a prototype solution to mitigate the challenges in artistic collaboration […]

Read More
Enhanced carbon capture in manipulated mine tailings

This project will study the effects of CO2 sequestration in mine waste tailings using a robotic mixing system. Mine waste tailings represent a large opportunity for carbon storage, assisting mining companies with goals to improve their carbon footprint. Robotic mixing of the surface of tailings is expected to accelerate carbon storage and mixing and measurement […]

Read More
Modeling and forecasting the popularity of YouTube videos

Many YouTube content owners currently make money from their videos by allowing YouTube to display ads next to them. For these content owners, increasing the popularity of the video leads to more revenue, and therefore it is of great importance. The purpose of this project is to design an algorithm to predict the popularity of […]

Read More
Business Development Intern

The strategic analysis will be centered on inserting Peloton’s cloud based electronic payment product into the middle of the multiple relationships in the trust account management space. This is a “greenfield” market opportunity that the company is uniquely set up to pivot into. Peloton seeks assistance with the market analysis and creation of the business […]

Read More
Community Engagement Strategist

Simbi is an online platform designed to help students improve their reading comprehension and fluency gains. As the community engagement strategist, I am responsible for outreaching to Simbi’s stakeholders and pursuing potential partnerships. Specifically, I will be working with Holocaust survivors and First Nation communities to upload their stories to the platform, and obtaining celebrity […]

Read More
FC Analyst

The baseline will be to build a current competitor landscape analysis which will also include mapping their key technology, integrations, and go-to-market strategy. Assessing where their key focus and what they consider the advantage will then be aligned with what we see happening in the market and how we are shaping our product to succeed […]

Read More
Social Media and Public Engagement

Social Media Presence – develop strategies to utilize social media platforms such as LinkedIn, Facebook, Twitter and how best to raise the profile of the organization. Additionally, utilize these platforms to engage with our potential clients Review current Communication Plan and suggest any recommended changes and implementation processes. Assist in our community engagement procedures (town […]

Read More
Business Strategy Planning Intern

CannSight Technologies is an expert in impairment detection technology development. With a solid customer base and protected screening technology, the company was poised to enter the market of workplace impairment detection by mid-2020. However, the COVID-19 pandemic cost the company to lose its customers’ interests and investment opportunities. As the company is flexible and the […]

Read More
Business Strategy Planning

CannSight Technologies is an expert in impairment detection technology development. With a solid customer base and protected screening technology, the company was poised to enter the market of workplace impairment detection by mid- 2020. However, the COVID-19 pandemic cost the company to lose its customers’ interests and investment opportunities. I will be helping the company […]

Read More
Marketing Assistant

We are in a critical growth stage. In December of 2019, we leased our own 2500 square foot facility in North Vancouver with big plans for the summer of 2020. When quarantine started, we were down 90% in wholesales compared to weekly sales a month ago. About 80% of our accounts were food service or […]

Read More