Austin Laberge- Mitacs Business Strategy Internship Application

This research project will consist of attempting to market and successfully sell M and M Publishing’s new retirement training manual and launch their new retirement coaching service. The main goal of this research project will be to help successfully launch and expand M and M Publishing’s new retirement coaching service for seniors and older adults […]

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RVezy AI & Analytics Research Project

RVezy is a technology company that brings explorers and RV Owners together: Think Airbnb for RV’s. This project will involve two main components, both driven by AI and analytic solutions: 1) Search Optimization: Improving RVezy’s search algorithm to better tailor their customer experiences. 2) Marketing Spend Ratio: Integrating shallow machine learning models to improve return-on-marketing-investment. […]

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Sales Channels & CRM

The purpose of this project is to build out the sales channel/CRM system for Fortune Label. Fortune Label is a family-run industrial label and packaging company that has operated in the Greater Toronto Area since 1995. The company specializes in pressure sensitive labels for industries such as: food & beverage, catering, chemicals, cosmetics, pharmaceutical, among […]

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Digital Strategy and Sales Project

The Digital Strategy and Sales project will help BizXL Solutions, a boutique management consulting firm, to redefine its strategy for client acquisition. BizXL Solutions is able to help businesses from the COVID-19 impact by redesigning their business processes. The goal of this project is to redefine the company’s strategy to acquire more clients. This will […]

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Boundless Fitness Marketing and Strategy Intern

Boundless is a small company, in the beginning stages of establishing itself as a go-to destination for functional and sport specific fitness training in the Toronto area. I will get to experience working at a small business and see the challenges entrepreneurs face daily. My job will focus on strategic planning, digital marketing, product management/development […]

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KDS Sale Strategy

Kings Distributed Systems (“Kings”) is a Canadian corporation with the mission to make computing more affordable, secure, and interoperable. Its core offering is a software platform that makes running modern applications cheap and easy through a global ‘marketplace’ for computing resources. In May 2020, a consortium led by Kings was awarded $2.2m to build a […]

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Passive Airborne Sensor Platform

In disaster scenarios involving airborne contaminants, where the dispersal of toxic agents can impact human lives, first responders require fast and accurate dispersal trajectory information. Existing methods that detect the local presence of an agent do not provide insight towards dispersal trajectory, and long range spread is either simulated with sparse reference data or measured […]

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Smith x Mitacs Internship

The vast disruptions to modern supply chains and customer channels due to the implications of COVID-19 are forcing many small-medium enterprises to adapt and alter business models. This project will seek to research, create, and deploy alternative supply chain models and customer selling channels for the partner organization in order to access new customer demographics […]

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Fortune Label Inc. – Digital Marketing and Transformation

The overarching goal of this project will be to strengthen organic, and possibly paid, traffic to build company credibility and generate leads for the sales pipeline by developing an online presence within the B2B manufacturing market prior to a Merger and Acquisition. The project will include website development, Search Engine Optimization, User Experience maximization, as […]

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Looking Glass Foundation – Sustainable Fundraising Strategy

Looking Glass Foundation is an organization in BC that supports individuals struggling with eating disorders. They provide innovative programs and services that instill hope, decrease isolation and sustain recovery. As a not-for-profit organization, Looking Glass Foundation relies heavily on fundraising efforts to sustain the programs and serices they offer. One of their most significant fundraiser […]

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Prospecting/Demand Generation Internship

Fortune Label is a family-run industrial label and packaging company that has operated in the Greater Toronto Area since 1995. The company is at a crossroads as it is trying to decide between two options (sell or scale). The Intern will be responsible for identifying potential customers and establishing first contact with those companies through […]

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Mayana Geneviere

Mayana Geneviere (MG) hopes to grow and scale within today’s current commercial climate. To respond to disruption, MG has needed to pivot its business plan and strategy, which must be optimized through the project undertaken by the intern. This work involves researching potential markets for product launches, auditing processes for working remotely, and exploring new […]

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