Innovative Projects Realized

Business Analyst

INEO is a technology company that has developed patented technology to give the the retailers cutting-edge loss prevention solutions combined with digital signage and data analytics. My role will be to build out the data analytics aspect by identifying the data strategies which are likely to lead to success, developing a plan to implement them and executing on that plan. I will be developing skill in using technologies such as PowerBI. We plan to use this data to help revolutionize the way retailers approach their markets and customers – so many jobs depend on retailers remaining viable and if INEO’s nascent data business goes where we think it can, INEO can play a large role in this massive retail shift which is underway.

Making the Software Development Outsourcing Decision: offshoring, nearshoring, or producing inhouse?

The objective of this internship proposal is to develop a decision support instrument for Priologic to assist companies in making the software development outsourcing decision. Specifically the decision support instrument should provide guidance on whether a certain software development project merits offshoring, nearshoring or rather inhouse production. Priologic, the industry partner on this grant proposal, is a software firm that is interested in making the instrument available on its website to assist its existing customers, and identify and attract new potential customers.

Marketing Associate

IOT FARMING INC., is a technology start-up company that develops IoT solutions for farming. Our IoT systems continuously monitor environmental conditions on farms, and then automatically regulate the environmental conditions for different stages of crops’ growth. I aim to collect and establish a database of potential customers in BC and in Canada, including farms (mushroom farms and plant farms), greenhouses, nurseries, and gardens. After that, the intern will connect and communicate directly with customers to present our IoT solution’s key features and benefits and then get feedback and additional requirements from customers. The data collected from customers will be analyzed and reported to the CEO. Based on the report, our company will optimize our solutions and find sales opportunities

Marketing Co-op

The Answer Company, a leading business management software & technology consulting firm has historically relied primarily on in-person/event marketing to engage and build relationships with decision-makers. In order to effectively pivot from event-based marketing activities to predominantly digital lead gen activities, the student will first complete an industry competitive marketing analysis to inform on post-COVID-19 trends and learnings that will lead to the development of best practices, process documentation for digital marketing activities. The student will assist with the development and execution of product marketing campaigns to drive demand for our products and services as well as thought leadership initiatives to raise brand awareness and establish The Answer Company as industry experts. Initiatives include but are not limited to paid search, online advertising, SEO, webinar/webcasts, media pitches, content creation(website, ad copy, white papers, blog/social media posts, video scripts etc.) and campaign creative materials. The student will also monitor and analyze KPI’s to provide insight and improvement recommendations of campaigns.

Sales and Business Development

I will be working in sales and business development for Flare Systems. Flare Systems’ technology enables companies to mitigate external threats through comprehensive and actionable intelligence. This role will involve developing and improving sales processes, carry of business development activities, optimizing sales and revenue operations and managing customer relations.

The student will work on the intersection of developing business generation and lead nurturing sequences with developing key sales messages, testing the success of messages and improving after measuring the results. The student will also work on optimizing sales process and revenue operations by optimizing CRM tools. The student will also help develop sales operation reporting structure.

Drone des champs

Les activités prévues dans le cadre du projet correspondent à une étude de marché du potentiel commercial et
technologique de notre innovation. Le but est de mieux comprendre notre position dans l’échelle de valeur de notre
secteur d’activité, et ainsi mettre au point une démarche commerciale pertinente.

Business Development Representative

I will be working as a Business Development Representative at Neighbourhood Holdings. My main priority will be to develop broker relationships for the company and bring in more brokers to work with our company This entails communicating with brokers, market research, analytics for lead generation and establishing these relations.

Economic Development Coordinator

Uptown Rutland Business Association (URBA) is to develop and undertake programs to enhance and beautify the Business Improvement Areas (BIAs) of Rutland, to promote the districts and the businesses within it, to bring customers to the area, to stimulate the economy, and to support the community. The business intern would help identify the proper development of the BIA of Ruland, analyze the current statistics, and forecast the potential economic impact of URBA members both within the BIA boundaries but also expanded outwards.

True Vision Marketing Strategies

The scope of the internship is to focus on business strategy and marketing during the relaunch of True Vision in light of the Covid-19 restrictions. The key activities that will be undertaken by the intern will be to regularly meet and work with the Vision Center manager to first get a comprehensive understanding of the business, from budget and resource limitations, to past strategies and marketing plans, and then to current challenges and anticipated obstacles if Covid-19 restrictions change. The intern will also create a proposed strategic plan and marketing plan, from both the data provided by the center, as well as research by the intern on the current demographic of spruce grove and other business plans for relaunch.

MBA – Project and Research Intern

The MBA – Project and Research Internship with Alberta School Boards Association (ASBA) will provide the intern with an opportunity to learn and research about exceptional governance practices in education field, especially with respect to governance in school boards associations. The intern will get an opportunity to research about the best governance practices in various school boards associations across Canada and prepare research reports to support strategic decision making. The internship will further involve reviewing changes to the provincial legislation and regulations that may impact governance processes (eg. Education Act, Local Authorities Elections Act, Alberta School Boards Association Act). From this project, ASBA expects to benefit from student’s business knowledge, research skills, and problem solving and analytical skills. ASBA expects the intern to bring in fresh perspective to governance research and contribute to data and analytics driven policy making.

Toronto Biennial of Art

ECU Graduate Studies and the Toronto Biennial of Art funding for one graduate student to support research and development affiliated with the upcoming Biennial, opening September 2021. The student will
• Develop research and readings on the intersections between art and ecologies
• Research de-colonial exhibition models
• Research participating artists and aiding in the development of artist files and resources
• Research the history and demographics of each Biennial site
*Develop an annotated bibliography based on theme & research areas for 2021 edition

Technical and economical evaluation of a new anaerobic system for Lake Utopia Paper

Lake Utopia paper mill as part of the J.D. Irving, Limited (JDI) is located in Southern New Brunswick. The mill waste water treatment system is an integral part of its operation. The mill production has been increased dramatically over the last twenty years. The total BOD level in the waste water to treatment plant has also increased significantly with the increase of mill paper production. The other issue that the anaerobic plant is faced with is the build-up of calcium carbonate in the reactor sludge which occupies the reactor volume and decreases its efficiency. Due to these various reasons, this project is intended to provide the mill with the most efficient solution to its waste water treatment system among the possible options. So far installation of new reactors which is not sensitive to incoming suspended solids and can handle higher hydraulic loads of waste water is proposed.