Advancing Retail Analytics

The proposed research will develop enhanced clustering and segmentation algorithms of high dimensional data. Cozumo Technologies, a world leader in the real-time capture and transmission of point-of-sale customer data, will use the research to improve their existing models of customer segmentation and offer generation. It is clear that real-time handling of big data represents a very large business opportunity that is being actively pursued by
many countries around the world. Leadership in Canada in this sector will have obvious economic benefits to the country.

Faculty Supervisor:

Kumar Murty

Student:

Travis Russell

Partner:

Cozumo

Discipline:

Mathematics

Sector:

Information and communications technologies

University:

University of Toronto

Program:

Accelerate

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